Search Engine Optimisation in Ballarat
Regional IT Agency | Ballarat Based | World Driven
Imagine being a fishing store, and whenever someone tries to find your business online, you can’t be found. Instead all they see are your competitors, or maybe they see misleading information such as old addresses or saying you’re closed when you’re actually open. It sounds like you need an SEO (Search Engine Optimisation) service.
Our SEO team, based in Ballarat, can help turn your website or online presence from non-existent to number 1. Allowing you to push past your competitors, and become visible under terms relating to your business, products and/or services. All while improving the online experience of your customers and helping your business grow.
user experience and design focused
We understand user needs and create engagement experiences while prioritising Commonwealth Digital Service Standard web standards, usability and accessibility.
SEO Reporting and tracking
If requested, we can set up a range of reporting tools to give you better insights into how your website and business are ranking online, and how they change through and even after the SEO service has been completed. Common tools include Google Search Console and Google Analytics, however, there are other tools available if you prefer.
Ballarat Team
All services at Tech Studio are run right here in Ballarat, Victoria. You're also welcome to come past (appointment recommended), to meet who you'll be working with, but can rest assured that we're just a phone call, email or short visit away.
Peace of mind updates
So how do you know what we're actually changing? It's simple, upon starting an SEO service, just let us know that you'd like to know what's been updated and we can provide a list of updates at the end of the service.
The days when you could create a good website and hope that it reaches the top of Google are gone. Now you are competing against people who utilise SEO (Search Engine Optimisation) expertise to get their website ahead of the curve, whose top priority is to rank at the first spot on search engines, like Google and Bing. Our SEO team jokes that the best place to hide your secrets is the second page of Google because no one goes there.
Thankfully, we at Tech Studio are well versed in the world of Search Engine Optimisation and work with only the best practices in the industry. There are many areas in which your website and advertising can impact your ranking, some are easily fixed while others take a long-term SEO approach. Our Ballarat based SEO team can provide you with an SEO report that identifies these areas and can provide you with the support or services to implement them.
We identify your optimal SEO outcome, whether that be more business leads, sales conversations or brand awareness. We strategically plan how best to achieve that outcome, through testing and data analysis. We value your businesses success. When our clients thrive, so do we. Whether your business is based in Ballarat, Geelong, Melbourne, regional Victoria or you service Australia nationwide.
Reporting & Analysis
We always say we love data and when it comes to SEO there is a lot of data out there. At Tech Studio, we take your SEO data and create a complete SEO report that is customised to your business and website to help you implement the SEO right solutions.
Our analysis takes into consideration the current and best practices in the industry and utilises those to get your business on top.
Maintenance & Support
The world of SEO is constantly evolving so the ranking of a website is an ongoing challenge. We offer ongoing SEO maintenance and support to ensure your website is continually performing at its best.
Our SEO team will carry out regular reviews, research and improvements to get you ranking well in search engines.
Conversion Optimisation
You know your products are good, your branding is well crafted and your prices are competitive, but you just can’t seem to figure out why your sales aren’t converting. As avid online shoppers, we get it. It can be tricky to get that ideal customer to finalise their order.
We analyse your website, traffic and data to get a clear snapshot of your current SEO standing. We create an SEO implementation plan to take those abandoned carts to become happy repeat customers (where they belong).
Frequently Asked Questions
Clients
SEO Process
So let’s say you want to start an SEO service. How does it work?
Firstly, we take the time to understand why you’re here. Without knowing what prompted you to contact us, we want to ensure we’re fixing those problems. Common requests include a website that isn’t ranking well, maybe a competitor is sitting above you in search results, or that you’ve had a new website built, that just can’t be found? There are lots of reasons that you might need an SEO service. Once we find out, we can suggest the next best steps.
Then, we put together a quote. Like everything, costs can vary depending on how urgently you need the SEO updates completed and amount of work required.
Once the quote is approved, we then jump into the SEO service itself.
Our SEO service starts by:
1) Gaining access to your environment and tools. Common examples include your Google Analytics, your website itself and social media accounts.
2) Planning out the project. We want to understand where your biggest opportunities lie, how long those opportunities take, and prioritising the updates so we can start from the biggest opportunities and work through them.
3) Implementing as many of the updates and improvements as we can. If you’ve requested these changes to be tracked, we will keep a list of everything we’re doing as we’re doing it.
Training & Education
We love to share our SEO knowledge. We believe with the right tools your website and business can thrive and we are prepared to equip you with them. Whether that’s a custom, one-on-one or group training session – we are not afraid to get out from behind our desks and give you the information you need.
In fact, at Tech Studio, we love to talk about the topics we are most passionate about and if we get to travel to do that, consider our passports ready to go.
Beyond Websites
When it comes to SEO there's more than just optimising your website. Other factors apply such as do you have a Google Business and Bing Places listing, social media pages, new articles and more.
These external platforms can help build the credibility of your website, to help increase your online ranking.
Creation & Design
Have you ever met those people that just think in a visual space? They are usually great at Pictionary, can draw a mean square and think outside of it. That’s how we describe Tech Studio’s creative team. They take your words, visualise it and create digital designs that speak to your brand and make your audience engage.
